Onboarding App for Blind and Low Vision Users

Onboarding App for Blind and Low Vision Users

Project Overview

I led the design of a mobile app to help blind and low vision users onboard the award-winning Glidance mobility device. I led a team of four designers over five months, conducting research on assistive technology, pioneering a new usability testing method for blind users, and delivering 35 screens for app development in 2026.

Impact

• Pioneered new usability testing method which is published in the Human-Computer Interaction International conference

• Secured app design buy-in from Glidance stakeholders.

My Role

UX Designer, Content Designer

Strategies

Design Systems
Product Strategy

My Team

UX Designer

Sr. UX Designer

Visual Designer

Content Designer

Timeline

May - Aug 2024
3 months

Most mobile apps are not designed with blind or visually impaired users in mind, often lacking essential accessibility features such as:

Most mobile apps are not designed with blind or visually impaired users in mind, often lacking essential accessibility features such as:

  1. Voice over navigation accessibility

  1. Voice over navigation accessibility

  1. Large text and high contrast options

  1. Large text and high contrast options

  1. User Testing with Blind and Low Vision users for feedback

  1. User Testing with Blind and Low Vision users for feedback

Non-accessible design fosters skepticism within the BLV community towards adopting new products.

Non-accessible design fosters skepticism within the BLV community towards adopting new products.

New technologies often fail to support VoiceOver and remain inaccessible to low-vision users. Skepticism is high, so making a strong first impression with onboarding is essential to prevent user drop-off.

New technologies often fail to support VoiceOver and remain inaccessible to low-vision users. Skepticism is high, so making a strong first impression with onboarding is essential to prevent user drop-off.

A seamless onboarding experience is crucial to build trust and ensure successful adoption.

A seamless onboarding experience is crucial to build trust and ensure successful adoption.

Glidance, our client, develops a mobility device which helps blind users navigate by detecting and steering around obstacles. I led and managed the design of their app which takes the user through set up and learning to use the device.

Glidance, our client, develops a mobility device which helps blind users navigate by detecting and steering around obstacles. I led and managed the design of their app which takes the user through set up and learning to use the device.

Problem

Problem

How might we design an intuitive and inclusive onboarding experience that empowers Blind and Low Vision (BLV) users to move independently and confidently?

How might we design an intuitive and inclusive onboarding experience that empowers Blind and Low Vision (BLV) users to move independently and confidently?

Solution

Solution

Onboarding Considering a BLV User's Preferences and Needs

Onboarding Considering a BLV User's Preferences and Needs

The app includes setting up a profile, pairing the device, learning to walk and use Glide, and media resources about the product.

The app includes setting up a profile, pairing the device, learning to walk and use Glide, and media resources about the product.

Personalize your Visual Preferences

Personalize your Visual Preferences

Usability testing revealed that many low-vision users rely on visual interaction. Placing "Visual Preferences" at launch ensures they can adjust settings immediately for a more comfortable experience.

Usability testing revealed that many low-vision users rely on visual interaction. Placing "Visual Preferences" at launch ensures they can adjust settings immediately for a more comfortable experience.

User can change Visual Preferences immediately

"While You Wait" section

Empower Product Learning and Community

While waiting for Glide to arrive, users can explore resources about the company and product and reach out to other members of Glide.

Empower Product Learning and Community

While waiting for Glide to arrive, users can explore resources about the company and product and reach out to other members of Glide.

Short Audio Learning

The Glide device features step-by-step audio learning to help users learn to use their Glide in a variety of scenarios. The interface is designed for simplicity, compatible with VoiceOver, and supports actions like scrubbing forward and backward, pausing, and viewing the audio transcript.

Short Audio Learning

The Glide device features step-by-step audio learning to help users learn to use their Glide in a variety of scenarios. The interface is designed for simplicity, compatible with VoiceOver, and supports actions like scrubbing forward and backward, pausing, and viewing the audio transcript.

Audio learning section

Accessibility for Low Vision Users

Accessibility for Low Vision Users

The majority of Glidance users are Low Vision and navigate their phones using sight. We implemented features such as large font sizes, high-contrast buttons, and a typeface specifically created by the Braille Institute for low-vision readers.

The majority of Glidance users are Low Vision and navigate their phones using sight. We implemented features such as large font sizes, high-contrast buttons, and a typeface specifically created by the Braille Institute for low-vision readers.

Typography

Typography

Buttons

Buttons

Research Methods

Lived Experience

Emulating Blindness

Community Outreach

Persona Development

Ethan: Our BLV Community Touchpoint

Ethan, a graduate student who has been blind since birth, played a crucial role in our design process. We consulted with him at every stage, and by the end of the five months, I had come to know him personally. His experiences and preferences don’t represent all BLV users, but his insights provided a strong foundation for our team to design with empathy and purpose. His perspective helped us understand the challenges and opportunities we could create with our designs.

Me (center), co-lead Annabelle Neher (right), and Ethan Ligon (left) at the National Federation of the Blind of Texas

Day-to-day Observation

I observed Ethan navigating with his walking cane and using VoiceOver to interact with his phone. Understanding both of these interactions was integral to the design process.


Ethan demonstrates how he uses his phone

Ethan navigates downtown Dallas

Research Methods

Lived Experience

Emulating Blindness

Community Outreach

Persona Development

Ethan: Our BLV Community Touchpoint

Ethan, a graduate student who has been blind since birth, played a crucial role in our design process. We consulted with him at every stage, and by the end of the five months, I had come to know him personally. His experiences and preferences don’t represent all BLV users, but his insights provided a strong foundation for our team to design with empathy and purpose. His perspective helped us understand the challenges and opportunities we could create with our designs.

Me (center), co-lead Annabelle Neher (right), and Ethan Ligon (left) at the National Federation of the Blind of Texas

Day-to-day Observation

I observed Ethan navigating with his walking cane and using VoiceOver to interact with his phone. Understanding both of these interactions was integral to the design process.


Ethan demonstrates how he uses his phone

Ethan navigates downtown Dallas

Research Methods

Lived Experience

Emulating Blindness

Community Outreach

Persona Development

Ethan: Our BLV Community Touchpoint

Ethan, a graduate student who has been blind since birth, played a crucial role in our design process. We consulted with him at every stage, and by the end of the five months, I had come to know him personally. His experiences and preferences don’t represent all BLV users, but his insights provided a strong foundation for our team to design with empathy and purpose. His perspective helped us understand the challenges and opportunities we could create with our designs.

Me (center), co-lead Annabelle Neher (right), and Ethan Ligon (left) at the National Federation of the Blind of Texas

Day-to-day Observation

I observed Ethan navigating with his walking cane and using VoiceOver to interact with his phone. Understanding both of these interactions was integral to the design process.


Ethan demonstrates how he uses his phone

Ethan navigates downtown Dallas

Research Methods

Lived Experience

Emulating Blindness

Community Outreach

Persona Development

Ethan: Our BLV Community Touchpoint

Ethan, a graduate student who has been blind since birth, played a crucial role in our design process. We consulted with him at every stage, and by the end of the five months, I had come to know him personally. His experiences and preferences don’t represent all BLV users, but his insights provided a strong foundation for our team to design with empathy and purpose. His perspective helped us understand the challenges and opportunities we could create with our designs.

Me (center), co-lead Annabelle Neher (right), and Ethan Ligon (left) at the National Federation of the Blind of Texas

Day-to-day Observation

I observed Ethan navigating with his walking cane and using VoiceOver to interact with his phone. Understanding both of these interactions was integral to the design process.


Ethan demonstrates how he uses his phone

Ethan navigates downtown Dallas

Research

Research

Building Empathy for a Blind Individual's Experiences

Building Empathy for a Blind Individual's Experiences

Research Methods

Lived Experience

Emulating Blindness

Community Outreach

Persona Development

Ethan: Our BLV Community Touchpoint

Ethan, a graduate student who has been blind since birth, played a crucial role in our design process. We consulted with him at every stage, and by the end of the five months, I had come to know him personally. His experiences and preferences don’t represent all BLV users, but his insights provided a strong foundation for our team to design with empathy and purpose. His perspective helped us understand the challenges and opportunities we could create with our designs.

Me (center), co-lead Annabelle Neher (right), and Ethan Ligon (left) at the National Federation of the Blind of Texas

Day-to-day Observation

I observed Ethan navigating with his walking cane and using VoiceOver to interact with his phone. Understanding both of these interactions was integral to the design process.


Ethan demonstrates how he uses his phone

Ethan navigates downtown Dallas

Leading the App Design Team

Leading the App Design Team

Alongside contributing as a designer on the app team, I also managed and led a team of four design students with varying schedules and strengths. I worked diligently to ensure everyone could meet deadlines and had access to any resources they needed.

Alongside contributing as a designer on the app team, I also managed and led a team of four design students with varying schedules and strengths. I worked diligently to ensure everyone could meet deadlines and had access to any resources they needed.

Managing and Delegating Tasks

Managing and Delegating Tasks

The app team was working on a tight deadline, so my co-lead and I developed a detailed timeline to keep us on track. Each week, we sent out a video update outlining our plan for the week and assigning tasks to everyone involved. I focused on creating and maintaining a calendar, as well as organizing the Figma file to highlight the specific parts of the app that needed attention that week. Additionally, my co-lead and I met with the student project managers twice a week to address any roadblocks and brainstorm solutions.

The app team was working on a tight deadline, so my co-lead and I developed a detailed timeline to keep us on track. Each week, we sent out a video update outlining our plan for the week and assigning tasks to everyone involved. I focused on creating and maintaining a calendar, as well as organizing the Figma file to highlight the specific parts of the app that needed attention that week. Additionally, my co-lead and I met with the student project managers twice a week to address any roadblocks and brainstorm solutions.

Me assigning tasks and presenting app information architecture

Weekly video going over each person's tasks

Presenting to Glidance Stakeholders

Presenting to Glidance Stakeholders

Keeping our client, Glidance, informed and aligned with our progress was a top priority. As a team lead, I participated in biweekly stand-up meetings where I presented the work my team had completed and received feedback from key members of Glidance.

Keeping our client, Glidance, informed and aligned with our progress was a top priority. As a team lead, I participated in biweekly stand-up meetings where I presented the work my team had completed and received feedback from key members of Glidance.

Me talking to stakeholders during a process call

Presenting low-fidelity app prototypes

Designing for Blindness

Designing for Blindness

Learning to use VoiceOver

Learning to use VoiceOver

Ensuring compatibility with VoiceOver was a critical priority. VoiceOver, Apple’s built-in screen reader allows users to navigate on phones using gestures like swiping and tapping.

Ensuring compatibility with VoiceOver was a critical priority. VoiceOver, Apple’s built-in screen reader allows users to navigate on phones using gestures like swiping and tapping.

Man using VoiceOver to navigate his phone

The App Design team explored apps that were rated highly for accessibility in the BLV community, and others that weren't. We learned the components of effective VoiceOver …

The App Design team explored apps that were rated highly for accessibility in the BLV community, and others that weren't. We learned the components of effective VoiceOver …

Clear, concise labels for buttons

Clear, concise labels for buttons

Avoid poorly structured navigation

Avoid poorly structured navigation

Audio feedback must be intentional

Audio feedback must be intentional

3 features from 400 ideas

3 features from 400 ideas

I facilitated a Figma workshop where the App Design team generated 400 ideas for the product. We plotted these Crazy 8 ideas on a feasibility/impact graph to find the best ideas.

I facilitated a Figma workshop where the App Design team generated 400 ideas for the product. We plotted these Crazy 8 ideas on a feasibility/impact graph to find the best ideas.

Example image from the ideation session

We took the top concepts to explore a community page, signing up for a Glidance account on the web, and alternative routes to get to the Glidance app.

We took the top concepts to explore a community page, signing up for a Glidance account on the web, and alternative routes to get to the Glidance app.

User Testing with BLV Users: an Opportunity for Innovation

User Testing with BLV Users: an Opportunity for Innovation

We encountered a challenge: design thinking relies on continuous iteration based on user feedback. But how could we gather feedback if our users couldn’t interact with our visual, no-code prototypes?

We encountered a challenge: design thinking relies on continuous iteration based on user feedback. But how could we gather feedback if our users couldn’t interact with our visual, no-code prototypes?

We engineered a new usability testing format that simulates VoiceOver. A team member acted as the VoiceOver, reading annotations from our screens, while users verbally navigated by issuing commands like "up," "down," "back," or "next." This approach allowed us to gather valuable feedback from blind and low-vision users who rely on VoiceOver to navigate instead of sight.

We engineered a new usability testing format that simulates VoiceOver. A team member acted as the VoiceOver, reading annotations from our screens, while users verbally navigated by issuing commands like "up," "down," "back," or "next." This approach allowed us to gather valuable feedback from blind and low-vision users who rely on VoiceOver to navigate instead of sight.

+

VoiceOver in Detail

+

VoiceOver in Detail

+

VoiceOver in Detail

This method was essential for our team to test designs with blind users without relying on fully coded prototypes. It allowed us to remain agile in our design process and find meaningful results within our five-month timeline.

This method was essential for our team to test designs with blind users without relying on fully coded prototypes. It allowed us to remain agile in our design process and find meaningful results within our five-month timeline.

My team found great success with this user testing method. I have submitted an abstract to an academic conference and am currently working through the publication process for an academic paper.

My team found great success with this user testing method. I have submitted an abstract to an academic conference and am currently working through the publication process for an academic paper.

Accessibility-Focused Handoff

Accessibility-Focused Handoff

We ensured that developers fully understood the VoiceOver requirements for the app, especially since some of the narration involved non-standard elements that required backend adjustments. Additionally, we provided detailed explanations of our design decisions for components such as buttons, toggles, and text fields.

We ensured that developers fully understood the VoiceOver requirements for the app, especially since some of the narration involved non-standard elements that required backend adjustments. Additionally, we provided detailed explanations of our design decisions for components such as buttons, toggles, and text fields.

Spacing guide for UI components

We also provided user research documentation on how to conduct a Wizard of Oz usability test, along with a testing script and success metrics.

We also provided user research documentation on how to conduct a Wizard of Oz usability test, along with a testing script and success metrics.

Wizard of Oz Usability Testing Script

Example of a screen with VoiceOver annotation

Takeaways

Takeaways

Reception

Reception

The final app design for Glidance addressed key accessibility challenges, ensuring seamless navigation for BLV users. Glidance team members praised the clarity and ease of use, particularly in the app’s VoiceOver integration and intuitive layout.

The final app design for Glidance addressed key accessibility challenges, ensuring seamless navigation for BLV users. Glidance team members praised the clarity and ease of use, particularly in the app’s VoiceOver integration and intuitive layout.

Learnings

Learnings

This project helped me grow both as a designer and a leader. Designing for the BLV community who often face challenges navigating unfamiliar spaces and using tools not built for them, deepened my commitment to accessibility. As a leader, I learned to manage a diverse team and prioritize clear communication throughout the design process.

This project helped me grow both as a designer and a leader. Designing for the BLV community who often face challenges navigating unfamiliar spaces and using tools not built for them, deepened my commitment to accessibility. As a leader, I learned to manage a diverse team and prioritize clear communication throughout the design process.

sierra.e.biddulph@gmail.com

sierra.e.biddulph@gmail.com

sierra.e.biddulph@gmail.com